Pipedrive or HubSpot?

Which saas & b2b tool brand is right for you?

HubSpotwins 5 of 7 categories
Pipedrive

Pipedrive

The CRM built by salespeople, for salespeople

4.5/5
|32,000 reviews
2
Wins
2010
Founded
mid
Price
WINNER
HubSpot

HubSpot

Grow better with HubSpot

4.5/5
|65,000 reviews
5
Wins
2006
Founded
premium
Price

Head-to-Head Comparison

78
Features & Functionality
HubSpot wins
92
92
Ease of Use
Pipedrive wins
85
82
Integrations
HubSpot wins
90
85
Pricing & Value
Pipedrive wins
65
82
Customer Support
HubSpot wins
88
75
Scalability
HubSpot wins
88
82
Security & Compliance
HubSpot wins
88
Pipedrive

Pipedrive excels at

Ease of UsePricing & Value
HubSpot

HubSpot excels at

Features & FunctionalityIntegrationsCustomer SupportScalabilitySecurity & Compliance

Pros & Cons

Pipedrive

Pipedrive

Very easy to use
Great visual pipeline
Affordable pricing
Built for salespeople
Limited marketing features
Basic reporting
HubSpot

HubSpot

Free CRM forever (truly free, no time limit)
Excellent marketing automation workflows
Best-in-class educational content (HubSpot Academy)
User-friendly, intuitive interface
Pricing escalates quickly with contacts
Complex tier structure (Starter/Pro/Enterprise)

The Bottom Line

Choose Pipedrive if you want...

  • Small sales teams
  • Visual pipeline management
  • SMBs
  • First-time CRM users

Choose HubSpot if you want...

  • SMBs and mid-market companies
  • Inbound marketing strategies
  • Content marketing teams
  • Sales + Marketing alignment

Our pick: HubSpot — Better overall scores and stronger performance across key categories. However, Pipedrive is the better choice if you prioritize ease of use or pricing & value.

Real-Time Brand Data

Stock prices, reviews, sentiment & more

Pipedrive

Pipedrive

Free Trial

Try Pipedrive free. No credit card required.

Annual Billing Discount

20% OFF

Save up to 20% when you pay annually.

PricingFeaturesSupportAlternativesIntegration
G2
4.512238593318734
(816)
LeaderHigh Performer
View reviews
Capterra
4.68360715785445
(857)
View reviews
TrustpilotGood
4.580403738498347
(411)
View reviews
Last updated: 2024-12-10
HubSpot

HubSpot

$678.45
+1.85%
$32.8B
Market Cap
$726.50
52W High
$391.20
52W Low

Last updated: 2024-12-10

Free CRM Forever

Get started with HubSpot CRM completely free. No credit card, no time limit. Includes contact management, email, and live chat.

20% Off Annual Plans

20% OFF

Save 20% when you pay annually for any Starter, Professional, or Enterprise plan.

Startups Get 90% Off

90% OFF

Eligible startups get 90% off their first year through HubSpot for Startups program.

For eligible startupsClaim offer
Pricing concernsFree CRMMarketing automationSalesforce comparisonAcademy certificationsContact limits
G2
4.4
(12,567)
Leader - Fall 2024Best Support
View reviews
Capterra
4.5
(4,234)
View reviews
TrustpilotAverage
2.8
(1,456)
View reviews
Last updated: 2024-12-10