HubSpot or Zendesk?
Which saas & b2b tool brand is right for you?
HubSpotwins 3 of 7 categories
WINNER
HubSpot
Grow better with HubSpot
4.5/5
|65,000 reviews3
Wins
2006
Founded
premium
Price
Zendesk
Champions of customer service
4.3/5
|55,000 reviews2
Wins
2007
Founded
premium
Price
Head-to-Head Comparison
92
Features & Functionality
92
85
Ease of Use
HubSpot wins
75
90
Integrations
90
65
Pricing & Value
HubSpot wins
60
88
Customer Support
HubSpot wins
82
88
Scalability
Zendesk wins
92
88
Security & Compliance
Zendesk wins
90
HubSpot excels at
Ease of UsePricing & ValueCustomer Support
Zendesk excels at
ScalabilitySecurity & Compliance
Pros & Cons
HubSpot
Free CRM forever (truly free, no time limit)
Excellent marketing automation workflows
Best-in-class educational content (HubSpot Academy)
User-friendly, intuitive interface
Pricing escalates quickly with contacts
Complex tier structure (Starter/Pro/Enterprise)
Zendesk
Comprehensive feature set
Strong marketplace
Multi-channel support
Good reporting
Expensive
Complex setup
The Bottom Line
Choose HubSpot if you want...
- SMBs and mid-market companies
- Inbound marketing strategies
- Content marketing teams
- Sales + Marketing alignment
Choose Zendesk if you want...
- Customer support teams
- Help desk operations
- Multi-channel support
- Enterprise support
Our pick: HubSpot — Better overall scores and stronger performance across key categories. However, Zendesk is the better choice if you prioritize scalability or security & compliance.
Real-Time Brand Data
Stock prices, reviews, sentiment & more
HubSpot
$678.45
+1.85%
$32.8B
Market Cap
$726.50
52W High
$391.20
52W Low
Last updated: 2024-12-10
Free CRM Forever
Get started with HubSpot CRM completely free. No credit card, no time limit. Includes contact management, email, and live chat.
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20% Off Annual Plans
20% OFFSave 20% when you pay annually for any Starter, Professional, or Enterprise plan.
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Startups Get 90% Off
90% OFFEligible startups get 90% off their first year through HubSpot for Startups program.
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Pricing concernsFree CRMMarketing automationSalesforce comparisonAcademy certificationsContact limits
Last updated: 2024-12-10
Zendesk
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10