HubSpot or QuickBooks?

Which saas & b2b tool brand is right for you?

HubSpotwins 4 of 7 categories
WINNER
HubSpot

HubSpot

Grow better with HubSpot

4.5/5
|65,000 reviews
4
Wins
2006
Founded
premium
Price
QuickBooks

QuickBooks

Smart tools for your small business

4.3/5
|95,000 reviews
2
Wins
1983
Founded
mid
Price

Head-to-Head Comparison

92
Features & Functionality
HubSpot wins
90
85
Ease of Use
HubSpot wins
82
90
Integrations
QuickBooks wins
92
65
Pricing & Value
QuickBooks wins
70
88
Customer Support
HubSpot wins
72
88
Scalability
HubSpot wins
80
88
Security & Compliance
88
HubSpot

HubSpot excels at

Features & FunctionalityEase of UseCustomer SupportScalability
QuickBooks

QuickBooks excels at

IntegrationsPricing & Value

Pros & Cons

HubSpot

HubSpot

Free CRM forever (truly free, no time limit)
Excellent marketing automation workflows
Best-in-class educational content (HubSpot Academy)
User-friendly, intuitive interface
Pricing escalates quickly with contacts
Complex tier structure (Starter/Pro/Enterprise)
QuickBooks

QuickBooks

Industry standard
Huge app ecosystem
Excellent accountant support
Good banking integration
Gets expensive
Complex pricing

The Bottom Line

Choose HubSpot if you want...

  • SMBs and mid-market companies
  • Inbound marketing strategies
  • Content marketing teams
  • Sales + Marketing alignment

Choose QuickBooks if you want...

  • Small businesses
  • Accountants
  • Freelancers
  • US businesses

Our pick: HubSpot — Better overall scores and stronger performance across key categories. However, QuickBooks is the better choice if you prioritize integrations or pricing & value.

Real-Time Brand Data

Stock prices, reviews, sentiment & more

HubSpot

HubSpot

$678.45
+1.85%
$32.8B
Market Cap
$726.50
52W High
$391.20
52W Low

Last updated: 2024-12-10

Free CRM Forever

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Pricing concernsFree CRMMarketing automationSalesforce comparisonAcademy certificationsContact limits
G2
4.4
(12,567)
Leader - Fall 2024Best Support
View reviews
Capterra
4.5
(4,234)
View reviews
TrustpilotAverage
2.8
(1,456)
View reviews
Last updated: 2024-12-10
QuickBooks

QuickBooks

Free Trial

Try QuickBooks free. No credit card required.

Annual Billing Discount

20% OFF

Save up to 20% when you pay annually.

PricingFeaturesSupportAlternativesIntegration
G2
4.30298866494126
(2,427)
LeaderHigh Performer
View reviews
Capterra
4.468458366649173
(545)
View reviews
TrustpilotGood
3.8957171580075225
(131)
View reviews
Last updated: 2024-12-10