Intercom or Hotjar?
Which saas & b2b tool brand is right for you?
Intercomwins 5 of 7 categories
WINNER
Intercom
The AI-first customer service platform
4.4/5
|38,000 reviews5
Wins
2011
Founded
premium
Price
Hotjar
Understand how users behave on your site
4.4/5
|32,000 reviews2
Wins
2014
Founded
mid
Price
Head-to-Head Comparison
90
Features & Functionality
Intercom wins
82
82
Ease of Use
Hotjar wins
92
88
Integrations
Intercom wins
78
55
Pricing & Value
Hotjar wins
85
78
Customer Support
Intercom wins
75
85
Scalability
Intercom wins
78
88
Security & Compliance
Intercom wins
82
Intercom excels at
Features & FunctionalityIntegrationsCustomer SupportScalabilitySecurity & Compliance
Hotjar excels at
Ease of UsePricing & Value
Pros & Cons
Intercom
Beautiful, modern UI
Great in-app messaging
Product tours included
Fin AI agent
Very expensive
Complex pricing
Hotjar
Easy to set up
Visual heatmaps
Session recordings
User feedback tools
Limited depth
Sampling on free tier
The Bottom Line
Choose Intercom if you want...
- SaaS companies
- In-app messaging
- Product-led growth
- Conversational support
Choose Hotjar if you want...
- UX research
- Conversion optimization
- Website feedback
- Visual analytics
Our pick: Intercom — Better overall scores and stronger performance across key categories. However, Hotjar is the better choice if you prioritize ease of use or pricing & value.
Real-Time Brand Data
Stock prices, reviews, sentiment & more
Intercom
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
Hotjar
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
