HubSpot or GitHub?
Which saas & b2b tool brand is right for you?
GitHubwins 5 of 7 categories
HubSpot
Grow better with HubSpot
4.5/5
|65,000 reviews1
Wins
2006
Founded
premium
Price
WINNER
GitHub
Where the world builds software
4.7/5
|120,000 reviews5
Wins
2008
Founded
mid
Price
Head-to-Head Comparison
92
Features & Functionality
GitHub wins
95
85
Ease of Use
85
90
Integrations
GitHub wins
98
65
Pricing & Value
GitHub wins
90
88
Customer Support
HubSpot wins
78
88
Scalability
GitHub wins
98
88
Security & Compliance
GitHub wins
92
HubSpot excels at
Customer Support
GitHub excels at
Features & FunctionalityIntegrationsPricing & ValueScalabilitySecurity & Compliance
Pros & Cons
HubSpot
Free CRM forever (truly free, no time limit)
Excellent marketing automation workflows
Best-in-class educational content (HubSpot Academy)
User-friendly, intuitive interface
Pricing escalates quickly with contacts
Complex tier structure (Starter/Pro/Enterprise)
GitHub
Industry standard—everyone uses it
Unlimited free private repos
GitHub Copilot AI pair programmer
GitHub Actions CI/CD (free minutes)
Microsoft ownership concerns for some OSS devs
Complex for Git beginners
The Bottom Line
Choose HubSpot if you want...
- SMBs and mid-market companies
- Inbound marketing strategies
- Content marketing teams
- Sales + Marketing alignment
Choose GitHub if you want...
- Software development teams of all sizes
- Open source projects and communities
- CI/CD pipelines with GitHub Actions
- Code collaboration and review
Our pick: GitHub — Better overall scores and stronger performance across key categories. However, HubSpot is the better choice if you prioritize customer support.
Real-Time Brand Data
Stock prices, reviews, sentiment & more
HubSpot
$678.45
+1.85%
$32.8B
Market Cap
$726.50
52W High
$391.20
52W Low
Last updated: 2024-12-10
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Startups Get 90% Off
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Pricing concernsFree CRMMarketing automationSalesforce comparisonAcademy certificationsContact limits
Last updated: 2024-12-10
GitHub
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
