Stripe or Gusto?

Which saas & b2b tool brand is right for you?

Stripewins 4 of 7 categories
WINNER
Stripe

Stripe

Financial infrastructure for the internet

4.7/5
|55,000 reviews
4
Wins
2010
Founded
mid
Price
Gusto

Gusto

The people platform for growing businesses

4.6/5
|35,000 reviews
3
Wins
2011
Founded
mid
Price

Head-to-Head Comparison

95
Features & Functionality
Stripe wins
88
85
Ease of Use
Gusto wins
95
95
Integrations
Stripe wins
85
75
Pricing & Value
Gusto wins
82
75
Customer Support
Gusto wins
85
98
Scalability
Stripe wins
75
98
Security & Compliance
Stripe wins
88
Stripe

Stripe excels at

Features & FunctionalityIntegrationsScalabilitySecurity & Compliance
Gusto

Gusto excels at

Ease of UsePricing & ValueCustomer Support

Pros & Cons

Stripe

Stripe

Industry-best API and developer experience
Exceptional documentation (the gold standard)
Comprehensive product suite (payments, billing, tax, fraud)
Global payments in 135+ currencies
Higher fees than some alternatives (2.9% + $0.30)
Customer support can be slow for smaller accounts
Gusto

Gusto

Dead-simple payroll
Automatic tax filing
Great benefits options
Modern, clean UI
US-only payroll
Limited HRIS features

The Bottom Line

Choose Stripe if you want...

  • Online businesses and e-commerce
  • SaaS companies with recurring billing
  • Marketplaces and platforms
  • Developer-led teams

Choose Gusto if you want...

  • Small businesses (1-200)
  • First-time payroll
  • US payroll
  • Benefits administration

Our pick: Stripe — Better overall scores and stronger performance across key categories. However, Gusto is the better choice if you prioritize ease of use or pricing & value.

Real-Time Brand Data

Stock prices, reviews, sentiment & more

Stripe

Stripe

No Monthly Fees

Pay only for what you use. No setup fees, no monthly fees, no hidden fees.

Stripe for Startups

Eligible startups get waived Stripe fees on first $1M processed and free access to premium tools.

$50K in Processing Credits

Y Combinator companies get $50K in fee-free processing through the Stripe YC deal.

For YC companiesClaim offer
Account holdsAPI qualityDocumentationFees comparisonStripe ConnectCustomer supportAlternatives
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Featured Product 2011

Last updated: 2024-12-10
Gusto

Gusto

Free Trial

Try Gusto free. No credit card required.

Annual Billing Discount

20% OFF

Save up to 20% when you pay annually.

PricingFeaturesSupportAlternativesIntegration
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Last updated: 2024-12-10