HubSpot or Notion?

Which saas & b2b tool brand is right for you?

HubSpotwins 5 of 7 categories
WINNER
HubSpot

HubSpot

Grow better with HubSpot

4.5/5
|65,000 reviews
5
Wins
2006
Founded
premium
Price
Notion

Notion

All-in-one workspace

4.7/5
|45,000 reviews
2
Wins
2016
Founded
mid
Price

Head-to-Head Comparison

92
Features & Functionality
Notion wins
95
85
Ease of Use
HubSpot wins
78
90
Integrations
HubSpot wins
82
65
Pricing & Value
Notion wins
88
88
Customer Support
HubSpot wins
75
88
Scalability
HubSpot wins
80
88
Security & Compliance
HubSpot wins
82
HubSpot

HubSpot excels at

Ease of UseIntegrationsCustomer SupportScalabilitySecurity & Compliance
Notion

Notion excels at

Features & FunctionalityPricing & Value

Pros & Cons

HubSpot

HubSpot

Free CRM forever (truly free, no time limit)
Excellent marketing automation workflows
Best-in-class educational content (HubSpot Academy)
User-friendly, intuitive interface
Pricing escalates quickly with contacts
Complex tier structure (Starter/Pro/Enterprise)
Notion

Notion

Incredibly flexible block-based editor
Beautiful, minimal interface design
Generous free tier for individuals
All-in-one solution reduces tool sprawl
Steep learning curve for advanced features
Performance degrades with large databases (10K+ rows)

The Bottom Line

Choose HubSpot if you want...

  • SMBs and mid-market companies
  • Inbound marketing strategies
  • Content marketing teams
  • Sales + Marketing alignment

Choose Notion if you want...

  • Startups and small teams (1-100 employees)
  • Knowledge management and internal wikis
  • Technical documentation
  • Product teams and roadmapping

Our pick: HubSpot — Better overall scores and stronger performance across key categories. However, Notion is the better choice if you prioritize features & functionality or pricing & value.

Real-Time Brand Data

Stock prices, reviews, sentiment & more

HubSpot

HubSpot

$678.45
+1.85%
$32.8B
Market Cap
$726.50
52W High
$391.20
52W Low

Last updated: 2024-12-10

Free CRM Forever

Get started with HubSpot CRM completely free. No credit card, no time limit. Includes contact management, email, and live chat.

20% Off Annual Plans

20% OFF

Save 20% when you pay annually for any Starter, Professional, or Enterprise plan.

Startups Get 90% Off

90% OFF

Eligible startups get 90% off their first year through HubSpot for Startups program.

For eligible startupsClaim offer
Pricing concernsFree CRMMarketing automationSalesforce comparisonAcademy certificationsContact limits
G2
4.4
(12,567)
Leader - Fall 2024Best Support
View reviews
Capterra
4.5
(4,234)
View reviews
TrustpilotAverage
2.8
(1,456)
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Last updated: 2024-12-10
Notion

Notion

Notion AI Free Trial

Try Notion AI free for 30 days on any plan. AI assists with writing, summarizing, and brainstorming.

50% Off for Startups

Eligible startups get 6 months free Plus plan, then 50% off for the next year.

Free for Education

Students and educators get Notion Plus features free with verified .edu email.

TemplatesDatabasesNotion AIPerformanceObsidian comparisonTeam collaborationAPI integrations
G2
4.7
(5,847)
Leader - Spring 2024Best Usability
View reviews
Capterra
4.7
(2,134)
View reviews
TrustpilotGreat
3.8
(892)
View reviews
Product Hunt
12,847upvotes

#4 Product of the Year 2018

Last updated: 2024-12-10