Salesforce or Klaviyo?
Which saas & b2b tool brand is right for you?
Salesforcewins 5 of 7 categories
WINNER
Salesforce
We bring companies and customers together
4.3/5
|95,000 reviews5
Wins
1999
Founded
premium
Price
Klaviyo
Power smarter digital relationships
4.6/5
|28,000 reviews2
Wins
2012
Founded
premium
Price
Head-to-Head Comparison
98
Features & Functionality
Salesforce wins
92
65
Ease of Use
Klaviyo wins
80
98
Integrations
Salesforce wins
95
55
Pricing & Value
Klaviyo wins
65
80
Customer Support
Salesforce wins
78
98
Scalability
Salesforce wins
90
95
Security & Compliance
Salesforce wins
88
Salesforce excels at
Features & FunctionalityIntegrationsCustomer SupportScalabilitySecurity & Compliance
Klaviyo excels at
Ease of UsePricing & Value
Pros & Cons
Salesforce
Most powerful and customizable CRM
Infinite customization (Apex, LWC)
5,000+ apps on AppExchange
Industry-leading AI (Einstein GPT)
Expensive ($25-$300+/user/month)
Steep learning curve
Klaviyo
Best-in-class e-commerce integration
Powerful segmentation
Revenue attribution
Great flows/automations
Expensive
E-commerce focused
The Bottom Line
Choose Salesforce if you want...
- Enterprise organizations (1,000+ employees)
- Complex, multi-stage sales processes
- Heavy customization requirements
- Large global sales teams
Choose Klaviyo if you want...
- E-commerce brands
- Shopify stores
- DTC companies
- Revenue-focused marketing
Our pick: Salesforce — Better overall scores and stronger performance across key categories. However, Klaviyo is the better choice if you prioritize ease of use or pricing & value.
Real-Time Brand Data
Stock prices, reviews, sentiment & more
Salesforce
$336.78
+1.27%
$325B
Market Cap
$369.00
52W High
$212.00
52W Low
Last updated: 2024-12-10
Nonprofit Discount
Up to 80% OFF10 free licenses and deep discounts for nonprofits.
OngoingClaim offer
ComplexityCostCustomizationAdmin trainingIntegrations
Last updated: 2024-12-10
Klaviyo
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
