Salesforce
SaaS & B2B ToolspremiumWe bring companies and customers together
About Salesforce
Salesforce is the world's #1 CRM platform and the company that pioneered cloud-based enterprise software. Founded in 1999 by Marc Benioff and Parker Harris in a San Francisco apartment, Salesforce popularized the 'no software' model and transformed how businesses buy technology. With $34.9 billion in annual revenue, it's one of the largest enterprise software companies globally. Salesforce has made over 70 acquisitions including Slack ($27.7B), Tableau ($15.7B), and MuleSoft ($6.5B), building a comprehensive 'Customer 360' platform spanning sales, service, marketing, commerce, and analytics.
Performance Ratings
Pros & Cons
Pros
- Most powerful and customizable CRM
- Infinite customization (Apex, LWC)
- 5,000+ apps on AppExchange
- Industry-leading AI (Einstein GPT)
- Trailhead: world-class free training
- Deep enterprise features and compliance
Cons
- Expensive ($25-$300+/user/month)
- Steep learning curve
- Requires dedicated admin/developer
- Complex implementation (6-12 months)
- Can be overwhelming without guidance
Best For
Popular Products
Sales Cloud
Sales CRM
Service Cloud
Customer Service
Marketing Cloud
Marketing Automation
Tableau
Business Intelligence
Slack
Team Communication
Real-Time Data & Updates
Last updated: 2026-12-10
Nonprofit Discount
Up to 80% OFF10 free licenses and deep discounts for nonprofits.
Top Discussions
Company Info
- Founded
- 1999
- Headquarters
- San Francisco, CA, USA
- Employees
- 70,000+
- Revenue
- $34.9B