Klaviyo or Supabase?

Which saas & b2b tool brand is right for you?

Klaviyowins 4 of 7 categories
WINNER
Klaviyo

Klaviyo

Power smarter digital relationships

4.6/5
|28,000 reviews
4
Wins
2012
Founded
premium
Price
Supabase

Supabase

The open source Firebase alternative

4.7/5
|12,000 reviews
2
Wins
2020
Founded
mid
Price

Head-to-Head Comparison

92
Features & Functionality
Klaviyo wins
88
80
Ease of Use
Supabase wins
88
95
Integrations
Klaviyo wins
82
65
Pricing & Value
Supabase wins
90
78
Customer Support
78
90
Scalability
Klaviyo wins
85
88
Security & Compliance
Klaviyo wins
85
Klaviyo

Klaviyo excels at

Features & FunctionalityIntegrationsScalabilitySecurity & Compliance
Supabase

Supabase excels at

Ease of UsePricing & Value

Pros & Cons

Klaviyo

Klaviyo

Best-in-class e-commerce integration
Powerful segmentation
Revenue attribution
Great flows/automations
Expensive
E-commerce focused
Supabase

Supabase

Open source
PostgreSQL (real database)
Generous free tier
Great developer experience
Newer platform
Less mature than Firebase

The Bottom Line

Choose Klaviyo if you want...

  • E-commerce brands
  • Shopify stores
  • DTC companies
  • Revenue-focused marketing

Choose Supabase if you want...

  • Developers
  • Startups
  • PostgreSQL lovers
  • Full-stack apps

Our pick: Klaviyo — Better overall scores and stronger performance across key categories. However, Supabase is the better choice if you prioritize ease of use or pricing & value.

Real-Time Brand Data

Stock prices, reviews, sentiment & more

Klaviyo

Klaviyo

Free Trial

Try Klaviyo free. No credit card required.

Annual Billing Discount

20% OFF

Save up to 20% when you pay annually.

PricingFeaturesSupportAlternativesIntegration
G2
4.665899397117686
(1,982)
LeaderHigh Performer
View reviews
Capterra
4.731709709588532
(379)
View reviews
TrustpilotGood
4.546607489735209
(366)
View reviews
Last updated: 2024-12-10
Supabase

Supabase

Free Trial

Try Supabase free. No credit card required.

Annual Billing Discount

20% OFF

Save up to 20% when you pay annually.

PricingFeaturesSupportAlternativesIntegration
G2
4.576284886286752
(616)
LeaderHigh Performer
View reviews
Capterra
4.369605275579233
(795)
View reviews
TrustpilotGood
4.305198497746754
(374)
View reviews
Last updated: 2024-12-10