Ahrefs or Xero?
Which saas & b2b tool brand is right for you?
Xerowins 4 of 7 categories
Ahrefs
Everything you need to rank higher & get more traffic
4.7/5
|35,000 reviews3
Wins
2010
Founded
premium
Price
WINNER
Xero
Beautiful accounting software
4.4/5
|45,000 reviews4
Wins
2006
Founded
mid
Price
Head-to-Head Comparison
92
Features & Functionality
Ahrefs wins
88
82
Ease of Use
Xero wins
85
72
Integrations
Xero wins
88
60
Pricing & Value
Xero wins
78
78
Customer Support
Ahrefs wins
75
85
Scalability
Ahrefs wins
82
85
Security & Compliance
Xero wins
88
Ahrefs excels at
Features & FunctionalityCustomer SupportScalability
Xero excels at
Ease of UseIntegrationsPricing & ValueSecurity & Compliance
Pros & Cons
Ahrefs
Best backlink database
Excellent site explorer
Clean, intuitive UI
Accurate data
Expensive
Limited social features
Xero
Beautiful interface
Strong bank feeds
Multi-currency support
Good app marketplace
Limited US payroll
Basic inventory
The Bottom Line
Choose Ahrefs if you want...
- Link building specialists
- SEO agencies
- Competitor backlink analysis
- Content gap analysis
Choose Xero if you want...
- Small businesses globally
- UK/ANZ businesses
- Clean UI lovers
- Multi-currency needs
Our pick: Xero — Better overall scores and stronger performance across key categories. However, Ahrefs is the better choice if you prioritize features & functionality or customer support.
Real-Time Brand Data
Stock prices, reviews, sentiment & more
Ahrefs
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
Xero
+76
Score
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
