Semrush or Mixpanel?
Which saas & b2b tool brand is right for you?
Mixpanelwins 3 of 7 categories
Semrush
Get measurable results from online marketing
4.6/5
|42,000 reviews2
Wins
2008
Founded
premium
Price
WINNER
Mixpanel
Powerful, self-serve product analytics
4.5/5
|22,000 reviews3
Wins
2009
Founded
mid
Price
Head-to-Head Comparison
95
Features & Functionality
Semrush wins
90
75
Ease of Use
Mixpanel wins
78
85
Integrations
85
65
Pricing & Value
Mixpanel wins
75
80
Customer Support
Semrush wins
75
88
Scalability
88
85
Security & Compliance
Mixpanel wins
88
Semrush excels at
Features & FunctionalityCustomer Support
Mixpanel excels at
Ease of UsePricing & ValueSecurity & Compliance
Pros & Cons
Semrush
Comprehensive SEO toolkit
Excellent competitive data
Regular feature updates
Strong content tools
Expensive
Steep learning curve
Mixpanel
Powerful event analytics
Great funnel analysis
Retention cohorts
Self-serve querying
Learning curve
Can get expensive
The Bottom Line
Choose Semrush if you want...
- SEO professionals
- Digital marketing agencies
- Competitive analysis
- Content marketers
Choose Mixpanel if you want...
- Product teams
- User behavior analysis
- Funnel optimization
- Retention analysis
Our pick: Mixpanel — Better overall scores and stronger performance across key categories. However, Semrush is the better choice if you prioritize features & functionality or customer support.
Real-Time Brand Data
Stock prices, reviews, sentiment & more
Semrush
$14.56
+1.60%
$2.1B
Market Cap
$17.89
52W High
$10.45
52W Low
Last updated: 2024-12-10
+74
Score
Backlink analysisKeyword researchCompetitor analysisPriceContent tools
Last updated: 2024-12-10
Mixpanel
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10