Mailchimp or ConvertKit?
Which saas & b2b tool brand is right for you?
ConvertKitwins 3 of 7 categories
Mailchimp
Turn clickers into customers
4.3/5
|68,000 reviews2
Wins
2001
Founded
mid
Price
WINNER
ConvertKit
The creator marketing platform
4.5/5
|18,000 reviews3
Wins
2013
Founded
mid
Price
Head-to-Head Comparison
82
Features & Functionality
82
90
Ease of Use
90
88
Integrations
Mailchimp wins
80
78
Pricing & Value
ConvertKit wins
80
72
Customer Support
ConvertKit wins
85
75
Scalability
ConvertKit wins
78
85
Security & Compliance
Mailchimp wins
82
Mailchimp excels at
IntegrationsSecurity & Compliance
ConvertKit excels at
Pricing & ValueCustomer SupportScalability
Pros & Cons
Mailchimp
Very easy to use
Great free tier
Beautiful templates
Good e-commerce integrations
Gets expensive with growth
Limited automation on lower tiers
ConvertKit
Built for creators
Visual automations
Easy to use
Creator network feature
Limited e-commerce features
Basic templates
The Bottom Line
Choose Mailchimp if you want...
- Email marketing beginners
- Small businesses
- E-commerce stores
- Newsletter creators
Choose ConvertKit if you want...
- Content creators
- Bloggers and writers
- Course creators
- Newsletter writers
Our pick: ConvertKit — Better overall scores and stronger performance across key categories. However, Mailchimp is the better choice if you prioritize integrations or security & compliance.
Real-Time Brand Data
Stock prices, reviews, sentiment & more
Mailchimp
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
ConvertKit
PricingFeaturesSupportAlternativesIntegration
Last updated: 2024-12-10
